Press House-Palestine sponsoring an intiative to the Public Relations and Media Unit of Ministry of Health in Gaza, on the topic of : ” Towards Qualified Media Staff at Palestinian Ministry of Health To combat COVID-19 Pandemic at Media Awareness Level”
The initiative targeted the staff of the Public Relations and Media Unit of the Ministry of Health focus on enhancing their skills in the optimal use of digital tools and social media platforms to increase the awareness of the community about ways to prevent from virus Corona under the spread of the COVID-19 pandemic, where an interactive workshop held with the participation of 30 staff members of the unit staff.
Mohammed al-Alami, project coordinator at Press House, opened the meeting with a speech in which he praised the close relationship between the institution and the Ministry of Health, confirming the role played by Press House in highlighting community issues as well as advocating for freedom of opinion and expression.
In a speech to Dr. Ashraf Al Qadra, media spokesman for the Ministry of Health and the director of the Public Relations and Media Unit, he thanked Press House (BAS) for its interest in supporting initiatives that address community issues, particularly those implemented by the Ministry of Health in recent years.
In the first session of the meeting, Moin Al-Kariri, Director of the Health Education Department at the Ministry of Health, indicating the types of awareness and education messages that should be communicated to the community, and on the need to obtain gathering information on the consequences of the spread of the coronavirus from its official sources, such as the Ministry of Health, the Palestinian Central Bureau of Statistics (PCBS) and the World Health Organization (WHO).
In the second session of the meeting, Mohammed Abu Kmeil, Digital Marketing and Social Media Content Expert talked about the most important techniques to be followed in designing digital content on various social media platforms to ensure that the messages of awareness reach the largest audience and interact with these messages in order to raise the required awareness towards ways to prevent from Coronavirus.
At the end of the meeting, Dr. Ashraf Al-Qedra honored Mr. Hikmat Yousef, board member of the Press House, Mr. Moin Al-Kariri, and Mr. Mohammed Abu Kmeil.